So if you read this blog or our newsletter regularly, you might have noticed that I always use the earning per click as conversion rate, which is calculated by dividing your affiliate commission $ by the number of clicks you send our way.
There is always a dozen affilites that can pull off earning more than $1 per click and if you read my previous post, How to be a successful affiliate, I gave you a blueprint on how to do it.
While most of our top affiliates get their traffic mostly from organic rankings, there is a method that people have kind of forgotten but still works: Using PPC traffic to make sales. To give you an idea, there is currently one affiliate who is earning more than $4.50 per click by mostly sending Adwords traffic to a page that presents one of our service. That affiliate did his homework and is only advertising keywords that generate sales so that he doesn't spend a lot of money and gets high Return on Investment thanks to laser-targeted traffic. Here are two things you should know:
- He is advertising with Adwords in a midly competitive market - so yes Adwords still works ...
- As for knowing the right buying keywords, there is two ways: first you can use the Adwords suggestion tool and if you dig around, you will figure out what they are. Second, you can just look at our landing pages, since I optimized them for those buying keywords ...