Those of you using Adwords to promote their site might be interested to learn that you will be able to bid on trademark terms, starting June 15th. This means that if you have a page about resume services, you can now bid on the names of popular resume writing companies to send traffic to your site. You can also bid on your competitors' names, which should allow to reach new clients. To find out more about these new changes, check out this
Adwords blog post.